Trade and Marketing Department

The strategy of Orafa company is based on Customer Relationship Management (CRM). Acquiring and preserving customers and profit-making are considered as the priorities of this department.

In this department, the interconnection of target groups like product managers, advertisement managers and public relations department is done in order to guarantee the complete integrity of process with the proposed products. Furthermore, different ways of giving true services to the customers and also defining the strategy of relationship with the customers is examined. 

The process of Orafa company marketing management is based on analyzing market requirements and selecting target marketplaces for detecting environments and acquiring the customers’ satisfaction. This department functions as a coordination between advertisement, research and investigation and sale managements.